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beyond the arc

Overview

An original content series centered around different representatives from the new wave of basketball culture. We know that they are different from a previous generation of hoopers but the questions of ‘how’ and ‘why’ they evolved to this point still remain. This series takes a deeper dive into who they are and how they have come to represent different pieces of the basketball pie.

 

How we helped

  • Creative direction

  • Production

  • Post-production

beyond the arc

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beyond the arc 〰️

 

Jordan Kilganon

2hype

t jass & professor

R. J. Hampton

Famouslos

Richard Jefferson

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